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Be More Interesting Since 2004.

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Mar 10

How a Pharma Ad Ban Could Shift the Landscape of Television Advertising

The advertising industry is anxiously awaiting potential news that newly appointed HHS Secretary Robert F. Kennedy Jr. who started his term by single-handedly bringing the...
Read More about How a Pharma Ad Ban Could Shift the Landscape of Television Advertising

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The Manufactured Controversy Around Michael Jackson’s 12 Unreleased Songs

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The Non-Obvious Book of the Week:The Long View by Richard Fisher

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This Genetic Engineering Startup Wants to Make Fluorescent Bunnies and Actual Unicorns

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Open AI Launched a New Brand Look and Expensive Super Bowl Ad … Made by Humans

Recently Released: My New Book

Non-Obvious thinking

Non-Obvious Thinking is my latest book about the 4 secrets of becoming a non-obvious thinker - released 10/01/2024.

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About Rohit

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Rohit Bhargava is a trend curator, founder of the Non-Obvious Company and the 3-time Wall Street Journal bestselling author of ten books.

Recent Posts

How a Pharma Ad Ban Could Shift the Landscape of Television Advertising

March 10, 2025

The Inside Story of Elon Musk’s Takeover of the US Government and Why It Matters

March 7, 2025

Inside the Blind Box Phenomenon Fueling the Resurgence of the Art Toy Industry

March 6, 2025

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Helping People See What Others Miss Since 2004

The Non-Obvious Insights Blog was originally born nearly twenty years ago as the Influential Marketing Blog. One of the earliest popular blogs devoted to marketing, it soon built a large audience of communications professionals and was named a Top 25 blog by AdAge magazine.

Over the past two decades, Rohit has continually shared fascinating stories curated from the Internet, all with the aim of helping readers to be more interesting. Eventually renamed The Non-Obvious Insights Blog, today the stories he shares here are inspired by his Webby Award honored weekly newsletter.

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